Campaign features Baldoni along with internet personalities, The Holderness Family, putting their own spin on a new anthem for parents, Back to School Alright, to drive awareness for a new PTA fundraising platform from HP Instant Ink
HP Inc., in partnership with filmmaker, actor and father of two Justin Baldoni and fan-favorite YouTube sensation, Kim and Penn Holderness of The Holderness Family, introduce HP Pays Your PTA, a new way to fundraise for Parent Teacher Associations across the country. To help spread the word, Baldoni and The Holderness Family debuted music videos featuring the song, 'Back to School Alright' a relatable anthem that captures the stressors of back-to-school, while raising awareness for PTA fundraising...
Securing the growing hybrid workplace presents exponential threat landscape
HP Inc. (NYSE: HPQ) released its HP Wolf Security Rebellions & Rejections report, a comprehensive global study highlighting the tension between IT teams and employees working from home (WFH) that security leaders must resolve in order to secure the future of work.
The findings show that IT teams have been forced into compromising security for business continuity at a time of rising threats. Making matters worse, their attempts to increase or update security measures for remote workers have often been rejected. This is particularly true for the future workforce of 18-24-year-olds - digital natives who feel increasingly frustrated with security getting in the way of deadlines, leading many to circumvent controls.
See all Archived HP News articles
See all articles from this issue