Collaboration shows Gen-Z that Dell XPS is the laptop for creators and changemakers.
Dell Technologies (NYSE:DELL) announces a multi-year collaboration with creative entrepreneur, actor, and advocate, Yara Shahidi to inspire Gen-Z to use technology to drive their passions.
Shahidi brings her passion for representation of diverse, young leaders to the Dell XPS brand to advise on inclusive creative campaigns and curate forthcoming collaborations.
The new Dell XPS creative campaign, 'Expand Your YOUniverse,' features Shahidi alongside Quannah Chasinghorse and the musical artists, Aint Afraid. Amplifying leading Gen-Z voices, Yara x Dell XPS seek to inspire the next generation of changemakers through the use of technology.
Shahidi x Dell XPS will also partner with Ghetto Film School (GFS), an award-winning nonprofit founded to educate, develop and celebrate the next generation of storytellers.
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